Piana took the internet by storm in recent years with his workout plans, ripped social media posts and general web presence. So, how has all of his hard work impacted his net worth?
Rich Piana’s Profile:
Net worth in 2017: $2.5 million
Profession: Professional bodybuilder
Age: 46
Source Of Wealth: Bodybuilding
Residence: Los Angeles, California
Citizenship: U.S. Citizen
Marital Status: Divorced
Education: Unknown
About Rich Piana
As mentioned above, Rich Piana was a bodybuilder who gained a lot of attention on the internet. He gathered just shy of 1 million subscribers on YouTube and reached millions through his other social media channels.
Piana joined the ranks of many other fitness fanatics who turned to the web to inspire others (and make a little cash while doing so). He was able to launch his own fitness website and grow followings on all the major social media sites (Facebook, Twitter, Instagram and YouTube).
According to People, Rich Piana, 46, died early in the morning on August 25, 2017. He’d been in a medically induced coma for two weeks prior to his death. Piana was admitted after collapsing in his home due to a possible overdose.
Rich Piana’s Career & Controversy
Piana always wanted to be a bodybuilder. His focus in life was to gain muscle. In 2016, Piana came into the spotlight a bit more when he openly (and proudly) admitted to taking steroids.
According to The Epoch Times, Piana started bodybuilding at the age of 15 and cycled on-and-off steroids for 27 years. In fact, Piana published his drug usage on the internet. He started taking steroids after losing his first competition. Of course there was some criticism when it was revealed that he’d been taking steroids all along. However, Piana’s fans have not wavered. When asked about his drug use Piana simply said, “If you have the choice to stay natural or do steroids, stay natural.” He pointed out that steroids will only hurt your body over time.
In 2017, an apparenty genuine audio recording emerged of Piana engaged in a racist rant against his then wife, Sara. In the audio recording Piana made extensive use of racially derogatory language and subjected his former spouse to agressive verbal abuse. Piana was later forced to issue an on-line apology after several members of the bodybuilding community condemed the racist statements.
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Rich Piana’s Net Worth
As with many celebrities, there is dispute as to what Rich Piana’s net worth was. According to The-Net-Worth, at his time of death, Rich Piana’s net worth is estimated to be about $2.5 million.
So, where did Piana’s wealth come from? Information about Piama’s net worth appears largely to stem from statment’s made by Piama on his youtube channel. However, Piana appeared to have diverse sources of wealth. Piama’s wealth included several investment properties in Texas, stocks and his bodybuilding supplement company – 5% Nutrition, LLC. While sales of 5% Nutrition are private, the company is estimated to generate annual revenue of $3 and 3.6 million and employ 35 people.
Piana pulled in cash from various sources, which has helped him become the millionaire he is today. Of course, much of his wealth was earned through his work as a bodybuilder but he also earned some great endorsement deals. He had great social media subscriber counts that helped him generate wealth through advertising and endorsement deals as well. YouTube was one of his greatest passive income sources (with more than 930K subscribers). He was also a stunt man in the 2001 “Planet of the Apes” film.
Currently, it is unclear what will happen to Rich Piana’s wealth now that he is deceased. However, the $2.5 million will likely be divided amongst family members.
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Photos: Never Fear Failure and Naibuzz
James Hendrickson is an internet entrepreneur, blogging junky, hunter and personal finance geek. When he’s not lurking in coffee shops in Portland, Oregon, you’ll find him in the Pacific Northwest’s great outdoors. James has a masters degree in Sociology from the University of Maryland at College Park and a Bachelors degree on Sociology from Earlham College. He loves individual stocks, bonds and precious metals.
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