Tumblr, for those who don’t know, is a website that allows users to create their own blogs and share their ideas and interests with other like-minded individuals. Many people use it to share photography or write short stories. However, you can use Tumblr to make money.
How to Make the Most of Tumblr
If you’re not already on Tumblr you may be missing out on an easy way to make some extra cash, especially if you are talented with social media. Before you try to monetize your Tumblr account, however, you should be sure that you are using your account to its fullest potential. Here are a few tips to make the most of your Tumblr account:
Establish a Voice
To be successful on Tumblr, whether you are trying to make money from it or not, you must establish a voice and an audience. This is the first step to making money on Tumblr. For instance, if you are trying to use Tumblr to drive traffic to your YouTube channel you will want to follow pages similar to yours, get follows back and make your YouTube channel known through your Tumblr page.
The next key to success with making money on Tumblr is to be consistent and stay active. Like any blog, Tumblr can be a lot of work to keep up with. Focus on staying active. You may want to set weekly posting goals for yourself or schedule days that you will work on promotions through Tumblr. For example, there are some people who have short stories on their Tumblr pages. Their followers know when they post because they have a posting schedule. They know that on Monday, Wednesday and Friday there is a new posting picking up where the last one left off. This will help drive traffic to your Tumblr page.
Use Keywords and Tags
Keywords and tags are important for Tumblr users as well as bloggers on any other site. If you use keywords and tags correctly you will pick up more search traffic. If your Tumblr page is about photography, for example, you would want to tag “photography” in every posting. This way if someone is searching for photography on Tumblr your page will come up.
How to Make Money on Tumblr
Making money online has become relatively easy. Tumblr is a place that not many people have looked to to grow their businesses though. As the website becomes increasingly popular more people will be looking to monetize their Tumblr pages. Here’s how you can do it:
Monetize With Ads
Like other websites and blogs you can monetize Tumblr with advertisements. You can do this with Google Adsense, Infolinks and Yahoo Bing Contextual Ads. Other companies may also provide advertisements for your Tumblr page depending on your following and the topic your page covers. Most of the ads that you will get to be placed on your Tumblr account are pay-per-click advertisements so it will pay off to already have your engaged audience established on the blogging site.
Affiliate Links and Sponsored Postings
Outside of graphic advertisements you can also have in-text links that provide revenue for your Tumblr blog. You can apply for affiliate accounts and solicit people for sponsored postings. What are affiliate links and sponsored postings you ask?
An affiliate link is a link provided by a company that you place within the text of your Tumblr blog. For every click through or purchase the company receives from your page, you will get paid. For example, Amazon affiliate links provide revenue for websites who place their links and website visitors click through and purchase something as a result.
Sponsored postings work in a similar way. A company, website or professional will send you a posting to use on your website. It will generally contain an external link to their website or business. They pay a flat fee for this posting.
Link to Your Business
If you are using Tumblr to promote another website be sure to link to your business, YouTube channel or blog as often as you can. For example, many Tumblr users use the site to promote their online store. They take photos of their products and post them to Tumblr with direct links to their store. This works in a similar way with YouTube and blogs. With a YouTube channel you will want to embed the YouTube video on Tumblr and with a blog you will want to provide a photo and a blurb about your blog posting that you are sharing.
Sell Your Knowledge
Lastly, another great way to make money on Tumblr is to sell your knowledge. If you have a great deal of knowledge about a specific topic you can make a great deal of money through Tumblr by linking to your website or offering paid virtual teaching sessions. You can do this with a variety of topics. For instance, some people have earned money teaching others how to make money on Tumblr. By marketing your expertise correctly, you can make a pretty penny simply by teaching others what you know.
Tumblr has been growing in popularity in recent years and it is no secret that many people love the medium as a way to communicate and share ideas with others. Why not capitalize on that and learn how to make money on Tumblr?
Have you use Tumblr to make some extra cash? How did you do it?
Photo: Flickr: Esther Vargas