Looks like amazon is increasing prime membership from $99/year to $119/year...a $20 increase.
Im surprised considering places like walmart and best buy offer free 2 day shipping if you meet the spending requirements...and they price match amazon.
I doubt they'll lose many subscribers. People will make the argument they want to order a $4 tube of toothpaste and have it shipped in 2 days instead of having to meet a minimum spending requirement to get free shipping. Or they'll make the argument they can watch shows for "free."
Ill keep using my friends prime account. I give him $10/year...he has around 10 different people who've been using it for years.
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