Social Media

5 Best Things to Sell on Facebook Marketplace

October 23, 2020 By Kathryn Vercillo Leave a Comment

Facebook Marketplace has grown as a popular place to sell off your stuff. It’s a great way to get rid of things that you no longer want. Plus, you get to make some money as you declutter. Moreover, Facebook Marketplace is now available to small businesses and indie artisans as a smart sales channel. You can learn how to sell on Facebook Marketplace fairly easily. To get started, you’ll want to learn the things that sell the best.

What is Facebook Marketplace?

You can sell items directly through Facebook. The Marketplace started as a place for peer-to-peer selling. In other words, if you had an item that you wanted to get rid of, then you would list it for sale through the channel. Then you’d usually connect in person with the buyer and make the sale. It was similar to selling items on NextDoor or Craigslist. Facebook Marketplace is also a good eBay alternative.

You can still sell on the site in this way. In fact, you can make some good money decluttering your stuff while you’re at it. However, Facebook Marketplace has grown. People now use it to sell items in bulk. Small businesses use it to make sales. It’s a great channel for sellers of various sizes. Therefore, it’s worth it to get to know how to sell on Facebook Marketplace.

How to Sell on Facebook Marketplace

Maybe you’ve thought about how to sell on Facebook Marketplace but haven’t actually looked into it. If so, then you might think it’s a little harder than it really is. Because actually, it’s super easy. You don’t need anything special, since you probably already have a Facebook account.

Here’s how to sell on Facebook Marketplace:

Go to your News Feed.
Click on Marketplace.
Click Create New Listing.
Select Item for Sale.
Add photos, information about the item, and the price.
Click Publish.

That’s it. That’s how to sell on Facebook Marketplace. Of course, to get the best prices and fastest sales, you’ll want to learn a little bit more detail about how to sell on Facebook Marketplace.

What to Sell on Facebook Marketplace

The most important thing to know is what sells well on the site. After all, some sites are naturally better for selling certain items than others. You want to declutter your stuff to the right site to make the most money in the fastest amount of time.

Here are the five things that sell best on Facebook Marketplace:

1. Children’s Clothes, Toys, and Furniture

Historically, children’s items sell really well on Facebook Marketplace. If you have a child that has outgrown some items, then listing them here is a great idea. In particular, if you have unused or little-used items that are in great condition, they’ll probably easily find a new home through this sales channel.

Since this is such a popular product niche, Facebook Marketplace is also a great place for people who make / sell items for children. If you have a speciality handmade item – for example, you crochet stuffed animals for kids – then it’s worth a try to add Facebook Marketplace to your sales options.

2. Gently Used Electronics in Good Condition

Popular electronics and gadgets also sell well. Everything from an old Wii to a new virtual reality headset has some potential for good sales on the site. Most of us upgrade to new electronics then aren’t sure what to do with the old ones. Instead of simply shipping those things out for recycling, try selling them on Facebook.

3. Furniture

There are three great options for selling furniture on Facebook Marketplace:

Get a little bit of money from an old, worn item that you want to get rid of.
Reupholster, repaint, or otherwise freshen up an old piece and sell it for higher value.
Sell your handcrafted furniture as a small business on Facebook.

4. Handmade Items

People like supporting handmade businesses when they can. Therefore, if you sell something that you make yourself, then you might have some luck on Facebook. Jewelry, handcrafted fragrances, knit and crochet accessories, and other handcrafted items do well as niche markets on the site.

5. Anything Not Worth Shipping

Of course, Facebook Marketplace can reach people all over the world. But if you have a strong local network, then it’s a great option for sales where you don’t want to pay for shipping. Oftentimes, shipping costs are prohibitive to online sales. Bulky items and low-value items are two big examples. So, if you have a couch or a bunch of DVDs for sale, then most online sales channels aren’t worth it. But if you can use Facebook Marketplace to access a local sale with no shipping then it’s worth it for you and the buyer.

Other Items That People Sell

Some of the other things that sell well on Facebook Marketplace include:

Accessories and Clothing
Art
Cars (there’s an entire section of the marketplace for them)
Collectibles
Home goods
Pet supplies
Storage supplies and organizational materials
Surprising niche items (remote controls, crayons, Legos, and golf balls!)

What NOT to Sell on Facebook Marketplace

Before you sell anything on the site, you should go over their rules for sales. There are certain things that you aren’t allowed to sell through the site. Most of these are obvious – no weapons, drugs, or currency. Less obvious is that you aren’t allowed to sell digital-only items through Facebook. Some of the other prohibited items include adult material, animals, tobacco, recalled products and “misleading, deceptive, or offensive items.” You can sell event tickets and gift cards but only following strict guidelines.

Additional Tips for Good Sales

In addition to choosing the best items for sale, here are some other tips for how to sell on Facebook Marketplace:

Check out Facebook’s guide to selling which offers tips for frequent sellers, small business sales and more.
Take your own high-quality photos in good lighting showing the true details of the item for sale.
Provide a strong, unique description that uses positive language but is also honest.
Choose a fair price. You want to make money but you also want to get sales. Strike a balance.
Answer questions quickly. Respond professionally to all order. Run this like a business.

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5 Ways Artists Are Making Money During Quarantine

May 14, 2020 By Kathryn Vercillo Leave a Comment

Artists have always been innovators. While there are certainly established paths for making a living as an artist, more often that not, artists have to work hard to cobble together a solid income. Therefore, it’s no surprise that many artists are making money during quarantine by getting creative.

In particular, many artists are pushing the boundaries of the online digital platform as a means of earning money while stuck at home during shelter-in-place orders. It is fascinating to see the direction art is taking right now, particularly where it intersects with small business and commerce. We could all learn by watching how artists are making money during quarantine.

Here are five key approaches I’ve seen so far:

1. Patreon

Patreon is one of the key platforms that artists use to earn money directly from their fan base. It’s been popular for several years now. I have an account, and although I only earn a little bit from it each month, it really helps my bottom line. I’ve noticed that more and more artists are taking advantage of Patreon as a means of making money during quarantine.

Of course, Patreon isn’t the only way that people drum up financial support from the people who know and love them. Some artists have turned to Go Fund Me or Kickstarter. The difference between the two is that supporters on Patreon commit to continued, ongoing monthly support whereas the other platforms are one-off means of generating a sum of money.

2. Online Performance Art

The means of making money during quarantine that I’m most fascinated by is the growing art of performing online for pay. Many of us have been more active on our screens lately, participating in meetings and celebrations via Zoom, House Party, Facebook Live, and Facetime. While we used these tools in the past, use exploded now that people are stuck at home. The way that artists are innovating in this digital space is fascinating to watch.

Increasingly, performers who can’t do their work in person are figuring out ways of making money during quarantine by performing online for ticket sales and/or tips. I’ve personally bought tickets to several online events and “attended” others that were offered free. For example, I recently went to a multi-room performance art event hosted by Vau de Vire Society, a group that puts on circus, burlesque, steampunk-inspired interactive performance art events in San Francisco. They took their skills online, and I was happy to pay for a ticket to check out the performances.

I also just watched a digital symposium hosted by SOMArts in which a number of different performers spoke about how they are taking their work online. For example, The Stud (a bar and artist collective in San Francisco that typically hosts in-person nightlife events) has begun hosting digital performance art through Twitch. Digital Drag also uses Twitch to create curated “live” streaming drag shows. Attendees pay for tickets, the performers get paid, and it’s also possible to tip any of the performers through their Venmo, Zelle, and other direct-pay accounts.

Seeing a performance on a screen is different from seeing one in person. Performing via screen is certainly different than performing for a live audience. But different doesn’t mean one is better and the other worse. Artists are innovating in very creative ways, making use of the digital space and the tools available for it to do new things that they couldn’t do on stage with their art. It’s not just a way of making money during quarantine; it’s a way to push creative boundaries that might extend into new forms of art in the future, even when COVID restrictions are completely

3. Hustling Up New Work

Working artists are good at the hustle. In other words, they are driven to create and in order to make enough money to create, they also work hard. Artists continue to do that today. Sometimes it’s in the same way as before, sometimes it’s in new ways. Some of the ways that artists I know are hustling up new work online include:

Opening up new online stores and/or refreshing stock in existing online stores
Refreshing blog content and working on getting ad revenue from their artist websites
Refreshing their resumes and coming up with new material to showcase on their websites as they look for new online freelance art opportunities. One of the basic technology you need while working as a freelancer is a cheap vpn. Try Atlas vpn for that. Check it out to know more.
Freelance writing about their experiences as artists trying to make money during quarantine
Developing classes (or applying for existing work as art teachers) to teach others their skills
Self-publishing art and writing materials

4. Artist Grants/ Emergency Funding

Despite the fact that artists are innovating and hustling, many do find themselves without enough income right now. Luckily there are a lot of artist grants and emergency funding sources that people can apply for. Low-income artists, artists facing immediate emergencies, and artists in minority groups often get first priority. However, many of these grants are open to any working artist in need.

A few examples of some of the emergency grants and COVID-era funds for artists include:

Safety Net Fund for supporting artists in the San Francisco Bay Area
Artist Relief, funded by a coalition of grant makers
FCA Emergency Grants for experimental artists
Entertainment Assistance Program for actors
Craft Emergency Relief Fund for artists infected with COVID-19

5. Street Art and Mural-Making

While many of the ways that artists are making money during quarantine do take place in the digital sphere, I wanted to emphasize that there are still other options. For example, I live on a busy street in San Francisco. All of the retail stores have been boarded up for about two months since the shelter-in-place orders went into effect. Graffiti / street art cover many of those storefronts. While that doesn’t pay the artist’s bills, they do include their Instagram handles on the art images so that they can generate a following online which can translate to money down the line.

Moreover, some stores hired independent artists to professional paint the boarded-up windows. I particularly love seeing these pieces. They are big and bold. They add beauty to the street. More than anything, they are a nice collaboration between small businesses, local artists, and the community. Plus people pay the artists to do the work, which they can do while maintaining proper social distancing protocols. It’s a win-win way that artists are making money during quarantine.

What do you see as the most innovative ways for artists to make money during quarantine?

How to Spot Counterfeit Coupons

January 21, 2020 By Trey LaRocca Leave a Comment

Everybody wants to save money when they are out shopping. One way to get this done is the use of coupons, and apps like Honey have made a killing off of it. Honey’s website even boasts that it has saved $1 billion for consumers thus far, so its safe to say coupons are effective. With that said, there are many scams and counterfeit coupons out on the market, and many ask for your information in order to access them. This is where things get dangerous, and we at Savingadvice are here to help. So, to keep you safe on your journey to frugality, here are the best ways to spot counterfeit coupons.

Date of Expiration

This one is pretty easy. Many consumers will try to use or sell coupons they found online or in the mail. Oftentimes, these coupons have already expired. Make sure you double-check the date on the coupon, especially the year. You’ll tend to see a lot of holiday coupons from previous years, so don’t fall for the trap.

The Company Involved

Always check a company site before giving any information (or money) for coupons. If a coupon isn’t verifiable on a company website, it (most likely) isn’t legit. This isn’t always the case, but if the coupon requires anything from you aside from entering a code or scanning at the store, don’t take the risk. Coupons are usually a way for companies to get more customers in the door, and they often run in tandem with marketing campaigns. As counter-intuitive as it may seem, companies are going to want you to know if they are having a killer sale.

The Coupon Information Center

The CIC is a convenient resource, and keeps an updated list of scam online coupons. It isn’t updated so frequently that it is perfect, but it can still be a helpful first check when deciding whether to trust something. This whole process should be multi-step, and start with the CIC during your evaluation.

Use Your Common Sense

Just like anything else, you need to trust your instinct with counterfeit coupons. Crude pictures on google images, for example, aren’t going to be the most reliable resources. Weird stipulations or the lack of a company logo are also some good red flags. The biggest red flag is the word “free”. If a coupon offers something for free without the need to purchase anything else, odds are it isn’t real. If it is, it is usually something everybody knows about, and is being publicized pretty widely. If these boxes aren’t checked, avoid the random “freebies”. This is especially true if you don’t really have a good idea of the source of the coupon.

How to Turn Old Clothes Into Cash

January 7, 2020 By Trey LaRocca 2 Comments

Is your closet getting a little cramped? At a certain point, you just find yourself glancing into the cotton abyss and there are many things you haven’t worn in months. This becomes especially frustrating when you want to buy new clothes, but you just don’t have the space to store them. Even worse, when you have to move and you realize that boxes actually… cost MONEY? No, this just won’t do. So, we find ourselves needing to offload some clothes, and what kind of savers would we be if we didn’t find a few ways to turn old clothes into cash?

OfferUp

One of the best apps for selling anything, OfferUp provides a clean and simple interface to sell your personal belongings. while not specifically geared for clothes, it is one of the most widely used online resources on this list. The best part about OfferUp is that you probably already have the app on your phone. Putting up an ad is easy, quick, and the analytics are very consumable. Definitely the way to go if you are just trying to get rid of one or two higher-priced items.

Poshmark

Now we are into the clothing-focused secondhand apps. Poshmark is a favorite among most of the secondhand sellers I know, as you get to personalize your own online storefront. Not only this, but they make the shipping process super easy. After a purchase is made by a customer, you are sent a prepaid shipping label and you send it off. You can use Poshmark for all varieties of clothing (even menswear) and you’ll get plenty of attention. Poshmark is the perfect upfront fee-less option for somebody who is really trying to empty their closet. One major downside, though, is the 20% cut they take if you do sell something. As a result, it is usually a better idea to post higher-end items here as well.

thredUP

As far as online consignment goes, thredUP is an absolute titan. With thredUP, you can post items for sale, recycling, or even donation. They are the quickest way to get rid of all your clothes, and the process is very simple. You pay your two-dollar fee, receive your bag and prepaid shipping label, and send your clothes off to them. Just like that, you’ve freed up all the closet space you need. After about a month, you will find out exactly how much money thredUP will give you for the ability to resell your clothes. They won’t always be willing to sell everything you send, and you can pay $11 to take back those unwanted items, or just allow them to recycle them for you for free. So, if your primary goal is to get rid of a lot of clothes, and you don’t mind only taking in a bit of cash, thredUP is your play. With that said, keep in mind they only accept menswear as donations.

Popeyes Chicken Sandwich Made Social Media Go Crazy

August 29, 2019 By Flanice Lewis Leave a Comment

If you didn’t know, Popeyes chicken sandwich has been trending for the last few weeks. The new sandwich was released earlier this month to compete with Chick-Fil-A’s classic chicken sandwich. While fast-food sandwiches in and of themselves aren’t newsworthy, the social media frenzy for a food item was unparalleled.

Brand Loyalty?

Social media users recorded videos, commented, and shared posts debating if the new chicken sandwich at Popeyes tastes better than Chick-Fil-A’s. The only differences between the sandwiches are Popeyes’ use of a mayonnaise sauce and brioche bun. Both sandwiches contain fried chicken breast with pickles.

Major brands and users flooded every platform, sharing their love for one sandwich or the other, or trying to add another competitor into the mix. Known for its comical twitter feed, Wendy’s threw its hat into the ring in the battle of best chicken sandwich. McDonald’s avoided the taste test by merely stating it was the more affordable option. Both Popeyes and Chick-Fil-A’s twitter feeds seem to take subtle jabs at each other.

Arguments ensued, and society was able to see brand loyalty at its mightiest. Also, the sheer volume of media encouraged consumers to try the sandwich, even if they don’t usually eat at Popeyes.

Downside of Popularity

All of the social media interaction may have worked too well. Long lines at Popeyes restaurants blocked traffic and cause massive delays. The company sold out of its seven-week supply of chicken sandwiches in two weeks, upsetting customers further. First, they were confused about how it was possible to run out of chicken. The main menu item is chicken, so this seems like poor planning. However, how could management expect the sandwich to be in such high demand?

Second, they were concerned because Popeyes didn’t provide an estimated timeline for replenishment in its apology. Again, many users took to social media to express their displeasure and threats to take their money to Chick-Fil-A. Others tried to resell their sandwiches for hundreds of dollars as many complained of locations having sold out.

Unfortunately, the employees had not prepared for the success of the sandwich beyond the limited inventory. Many worked 60-hour weeks and made hundreds of sandwiches. There were reports of customers bullying employees for not efficiently handling the large number of customers. There was a photograph of a worn-out employee that circulated, underlining the stress that accompanied a simple sandwich.

Effect on the Market

Chick-Fil-A is a privately-owned company, but Popeyes’ parent company, Restaurant Brands International (QSR) has recently been gaining steam. Some believe this is due to its foray into plant-based meat since Popeyes makes up only 12% of the brand. Restaurant Brands also owns Burger King and Tim Horton’s.

Jim Cramer says the real winner in the chicken sandwich battle is Tyson Foods (TSN), a primary meat processor. As the demand for fast-food chicken sandwiches increases, undoubtedly, the providers will benefit. The stock has been steadily rising for the past eight months.

Was the sandwich worth all of the excitement? I don’t believe so. I tried the sandwich for myself. While tasty, I was not overly impressed. However, there are people all over the country that would disagree. Will you try the sandwich when it is in stock?

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Mark Zuckerberg Switches Focus to Facebook User Privacy

March 6, 2019 By Amanda Blankenship 1 Comment

Is social media past its prime? Facebook CEO Mark Zuckerberg thinks the needs of SoMe users are changing. Because of this, the popular social media site is taking a look at how to increase Facebook user privacy.

People are looking to connect in the world’s virtual “living room,” whereas Facebook is is more of a “town square” experience in present. Here are the changes Zuckerberg is looking to make.

Increasing Facebook User Privacy

The latest set of changes announced by Zuckerberg in a post on Wednesday reflects the change in the behavior of social media users. In the post, Facebook’s creator and CEO said his main focus since the launch of the site has been addressing the needs of users on the site. Zuckerberg stated:

Over the last 15 years, Facebook and Instagram have helped people connect with friends, communities, and interests in the digital equivalent of a town square. But people increasingly also want to connect privately in the digital equivalent of the living room. As I think about the future of the internet, I believe a privacy-focused communications platform will become even more important than today’s open platforms. Privacy gives people the freedom to be themselves and connect more naturally, which is why we build social networks.

What Zuckerberg is referring to is the growing popularity of closed Facebook groups, private messaging, group messaging, as well as communicating one-on-one and within small communities.

Changes Being Made

Later in his post, Zuckerberg went on to detail specific changes the platform is expecting to make. Here is how he outlined them.

Private interactions. Everyone should have the ability to easily communicate in a private space where no one else can see what they share. For this, Facebook executives are focusing on the development of WhatsApp to create a place where users can privately chat.
Encryption. Facebook developers will be working on integrating end-to-end encryption within its apps. All private communications (messages and calls) will be secured. Zuckerberg noted there will be challenges in keeping those who desire to do bad to not use encrypted messaging to do any harm. However, with time, this will add to the overall user experience, safety, and privacy.
Safety. Facebook aims to do everything it can to keep users safe while using its services, within the limits of the encrypted service.
Reducing permanent posts. Messages and stories won’t be available forever. Social media has a way of creeping up on people. So, anything shared to stories or via message won’t be available any longer than you want them to be.
Inoperability. Right now, if you want to message someone on Instagram, you have to direct message them. On Facebook, you use Messenger. In WhatsApp, you use the app. Facebook is hoping to integrate these platforms in a way where you can communicate seamlessly (and securely) between the apps.
Secure data storage. Zuckerberg points out in the post that the best way to secure your data is not to store it. Plain and simple. For this reason, Zuckerberg and his team have decided not to store encryption keys on any of their sites moving forward.

Can Social Media Really Be ‘Private?’

Both Facebook and its sister site Instagram have helped millions of people connect with friends, family, and different communities around the world. Since its launch, Facebook has been a public platform. More recently, its users have begun to shift their desire to more private, intimate communications.

Zuckerberg plans to make the changes mentioned above because he believes privacy-focused communication is the future of social media platforms like Facebook. However, he isn’t ignorant to the irony of Facebook focusing on privacy either.

I understand that many people don’t think Facebook can or would even want to build this kind of privacy-focused platform — because frankly we don’t currently have a strong reputation for building privacy protective services, and we’ve historically focused on tools for more open sharing. But we’ve repeatedly shown that we can evolve to build the services that people really want, including in private messaging and stories.

I believe the future of communication will increasingly shift to private, encrypted services where people can be confident what they say to each other stays secure and their messages and content won’t stick around forever. This is the future I hope we will help bring about.

All of these changes will be made slowly over time, as with any other Facebook update. Zuckerberg will continue to communicate with users about upcoming changes to the world’s favorite social media platform.

Facebook Stock Performance

Facebook Inc. (FB) closed the day on Wednesday, March 6 at $172.51 (+1.25). This is a six-month high on the stock market for the social media website. After recent privacy scandals, it seems Facebook may have finally found a way to recover: focus on regaining the confidence of its users.

Readers, what do you think about the latest changes to increase Facebook user privacy?