How To Haggle For Anything

[jeffrey]

"What people don't understand is that a price itself is a kind of negotiating point," he says, snapping through my all-day session in fast-forward. "They're just making you an offer. In some ways, a price is a disadvantage to the seller, because if the sign says $99, the buyer might think it's a steal. He might have been willing to pay $129. And the seller doesn't get a chance at that extra $30."

Haggling for Hot Dogs - Esquire

[Fern]

What a great read! Very entertaining.

I was going to say, i'm not very good at negotiating, but actually, without realizing it, i used the author's approach of personalizing his plight to gain sympathy (and a deal) when I disputed the NJ EZ Pass $25 fine, and won. Not by getting angry, but by reasoning with them patiently.