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<i>Personal finance software programs are the computer industry's version of veggies: Everyone knows they're good for you, but it's just hard to get anyone excited about them.
After all, if you're like most people and track your bank accounts and investments casually, you don't really need fancy software to do it. You can simply bop onto the Web sites run by your bank and brokerage to check balances and stock holdings. And if you're a financial control freak who tracks every penny, you probably already use personal finance software and are in no rush to spend another $40 or more for the latest version.
That leaves the leading makers of personal finance software, Intuit and Microsoft, in the difficult position of attempting to win over consumers who think they don't need personal finance software or think what they already have is good enough as they release Quicken 2005 Premier and Money 2005 Premium, now hitting shelves...</i> [read more at <A HREF="http://www.usatoday.com/money/perfi/general/2004-09-24-mym2_x.htm">usatoday.com</A>]
After all, if you're like most people and track your bank accounts and investments casually, you don't really need fancy software to do it. You can simply bop onto the Web sites run by your bank and brokerage to check balances and stock holdings. And if you're a financial control freak who tracks every penny, you probably already use personal finance software and are in no rush to spend another $40 or more for the latest version.
That leaves the leading makers of personal finance software, Intuit and Microsoft, in the difficult position of attempting to win over consumers who think they don't need personal finance software or think what they already have is good enough as they release Quicken 2005 Premier and Money 2005 Premium, now hitting shelves...</i> [read more at <A HREF="http://www.usatoday.com/money/perfi/general/2004-09-24-mym2_x.htm">usatoday.com</A>]