Hopping Mad Over PIN Fees

[jeffrey]

Retailers say shoppers are steaming mad when they get a bank statement showing a fee for using a PIN number when making a debit card purchase. Because of the way it is listed on the bank statement, consumers apparently assume the fee is charged by the retailer and not the bank. As a result, they march into the store, and in no uncertain terms sprinkled with expletives, demand a full refund of the fee. Therefore, the National Retail Federation is hopping mad at banks for creating these irate customers...The NRF says the bank fees range from $0.50 to $1.50 per transaction... [read more at cardweb.com]