Interesting movie - "The Joneses"

[terces]

Watched the movie last night. Interesting story line. Makes you wonder if that marketing technique is utilized. Whole movie was kind of sad

[disneysteve]

Originally Posted by terces

Makes you wonder if that marketing technique is utilized.

I don't think it is to that extent but it is on a smaller scale. I know on college campuses, they recruit students to market certain products to their friends, which is basically what was going on in this movie.

[rob62521]

We watched it last night and felt it was good, but kind of scary. I think to an extent it had a lesson to be learned about conspicious consumption.

[GREENBACK]

Very weird but as I was reading this thread a song in the background from the Temptations(1969) called "Don't let the Jones' get you down" was playing on my R&B classics station . I'm LMAO. It echoes everything that's been said for the 40+ years since that song came out.

People will never learn I guess.

[rob62521]

I think you are right...they get jealous and want to have the same or better.

[Steel]

This is a film all salespeople should watch, because it hammers close to home, and contains some nuggets of techniques to impart. Playing out like a social satire on consumerism and advertising, and just about poking fun at everyone who's guilty of keeping up with the Joneses, in literal fashion here a family of four becomes the quintessential personification of just those successful people whom we all aspire to become, emulate, or just plain desire to excel over.