[flash]

Our Safeway carries everything from Kashi to Amy's to Bobs Red Mill, to Seeds of Change...they also have their own organic line, which is certified, and recently had $1 off coupons on their line, for maybe three months...made things very reasonable. MOST stores are picking up organic lines, and almost every major manufacturer is adding organic.

Kraft Foods gained almost 5% revenues just from new organic products this QUARTER. I have my own opinions on organic Chips Ahoy, etc., but it's a huge trend, the number one trend for the year for all manufacturers. Target has their own line. Walmart is investing in their own line.

It's EXTREMELY different marketing and slotting for 2006, though. Don't look in specialty aisles, the slotting is done in mainstream aisles, right next to the "regular" products.

There are a large number of manufacturer coupons for organics, too.